Articles in Marketing Services, Marketing Technologies and Agencies

Exhibit Like an Expert

Jul 24, 19

We created this handy guide for anyone who’s new to the process or looking for tips on getting your booth to the right place at the right time for the lowest possible cost.... Read full article

The Key to Successful Brand Experiences (That Many Brands Are Missing)

Jul 24, 19

Because it can be so difficult to reach a target audience with relevant brand experiences that stand out and get noticed, many brands scattershot their efforts across too many channels, hoping that something will stick. There’s an easier way!... Read full article

Trade Show Trends to Inspire Your Next Exhibit

Jul 24, 19

Planning a successful event calendar includes eyeing the latest trends and insights that can make our exhibit booth brand experiences even better. That's where the Freeman Trend Lab comes into play.... Read full article

Putting Event Data into Action

Jul 24, 19

In today’s data-driven world, most event marketers find themselves lost in a sea of metrics. 46 percent of marketers feel their top data challenge is not gathering enough, but analyzing the data they have. So how can you measure up?... Read full article

The Value of Brand Experience

Jul 24, 19

Did you know that 84 percent of executives believe that in person events are critical to their company's overall success (Source: Bizzabo) and nearly nine out of ten companies use event marketing data to inform wider marketing strategies. ... Read full article