Articles in Advertising Agencies and Event Execution & Operations

Virtual Event Sponsorship Ideas

While events are being pivoted to virtual so are the sponsorship engagements. Here are some tips to keep your sponsors engaged.... Read full article

Here For You: Zoom Tips

During these unprecedented times, technology has been a vital tool. We have put together a list of safety tips to keep unwanted guests away. ... Read full article

Here For You: Virtual Team Building

The COVID-19 pandemic has revolutionized the way teams connect and work. With modern technology, it is easier than ever to stay engaged and connected with your employees remotely.... Read full article

Can’t Host Events? Pivot To Digital!

Many company are pivoting their events from live to virtual events. Facebook and Microsoft has announced all their events will be virtual until summer 2021. This webinar is to help companies or organizations who are looking to build on their existing... Read full article

Guide to Experiential Marketing

by Pro Motion, Inc.

If you are eager to jump on the experiential marketing bandwagon, you will need to understand what experiential marketing is, how your brand can benefit from it, and how you can integrate it into your marketing strategy.... Read full article

How To Incorporate The Senses Into Your Next Experiential Marketing Campaign

by Pro Motion, Inc.

How have you engaged the five senses to build an emotional connection with your customers? Your senses are constantly detecting subtle hints that drive curiosity and lead to action.... Read full article

What Are The 10 Best Experiential Marketing Campaigns Of 2019? (Part 2)

by Pro Motion, Inc.

With the start of the new decade, it seems like the perfect time to highlight some outstanding campaigns. In our last post, we highlighted 5 exciting experiential marketing campaigns that made an impression in 2019. Here are 5 more great examples:... Read full article

What Are The 10 Best Experiential Marketing Campaigns Of 2019? (Part 1 Of 2)

by Pro Motion, Inc.

Experiential marketing doesn’t look like it’s losing popularity. 91% of consumers say they have more positive feelings about a brand after attending experiences, and 65% of brands report that experiential programs are directly related to sales. ... Read full article

Santa Monica's Top Events in 2019

by N Smithson

Netflix, Nike and Fandango threw the best events, parties, and activations at Pacific Park on the Santa Monica Pier.... Read full article

BizBash Top 1000 People in the U.S. Event Industry

by BizBash

Lacy Maxwell, CEO of Lacy Maxwell Experiential honored in BizBash "Top 100 People in the U.S. Event Industry"... Read full article