Articles in Event Execution & Operations

Mapping Out the Road to Mobile Tours

Mobile Tours are a fantastic way to not only increase brand awareness but to hit your target demographics head on. Before hitting the road, it is absolutely crucial to map out your tour for a successful outcome.... Read full article

See it to Believe it – The Power of Video in Experiential Events

You don’t have to live at Hogwarts to experience moving pictures. We see them in our day-to-day lives and we call them “videos.” And from start to finish, videos are a great supplement to any event!... Read full article

Why You Need a Presenter at Your Next Trade Show

If you’re trying to stand out at The Home + Housewares Show, in a vast sea of blenders, coffee machines, crock pots, and more, a Presenter can help.... Read full article

#ThrowbackThursday: Super Bowl 51 Verizon Program Roundup

While our Patriot’s fans are still hooting and hollering over one of the greatest comebacks in sport’s history, we’re looking back at our very own all-star team of Verizon specialists who, in our eyes, rocked it out in Houston during the Super Bowl... Read full article

The Millennial Experience

Activation intended to appeal to the millennial demographic needs to be designed as an experience they won’t easily forget.  To do just that, let’s go back to basics and consider the five senses:... Read full article

2017 Trend Alert: Sommeliers are the new black.

A Sommelier by definition is a wine steward- a well trained.... Read full article

5 Ways P+ Finds The Perfect Talent for Your Brand

A National Talent Recruiter for Productions Plus, to tell us her secrets on how she finds the perfect talent for your brand.... Read full article

8 Reasons Why Our Demonstrators Sell more

Companies like Coravin, Philips, Nespresso, De’Longhi, illy, The Cookware Company and more have been putting their trust in Productions Plus demonstrators nationwide for years. Here are 8 reasons why.... Read full article

5 Reasons Why You Need to Demo

Brand Marketing is about lasting impressions. If you want to increase brand awareness and sales, you need to be doing in-store product demonstrations. Here is why.... Read full article

Productions Plus Heads to CES!

CES is the place to be in January for those in the business of consumer technologies. Over 3,800 exhibiting companies will be showing off their latest goods. With all that high-tech innovation, brands need to get creative in order to stand out...... Read full article