Articles in In-Store, Shopper Marketing & Sampling

Lifestyle Expert Julie Edelman to Serve as Brand Advocate and Military Channel Podcast Host

by bBiG Communications Inc.

Julie Edelman joins bBIG Communications, Inc. to serve in a new role as Executive Brand Innovation, Strategy & Spokesperson.... Read full article

Win the Holiday Selling Season

by bBIG Communications

Are you prepared for a Holiday Selling Season like no other? We expect the holiday selling season to be like none other with companies sacrificing profit for creative lead generation programs. It doesn't have to be a free-for-all. ... Read full article

10 Extremely Creative Experiential Marketing Programs

by Pro Motion, Inc.

Brands must be innovative and creative to attract customers. Pro Motion Experiential Marketing has highlighted 10 great examples of successful creative experiential marketing campaigns. Check out No. 10 - I really love this one!! ... Read full article

Event Staffing Executive Insights From President of Productions Plus

President of Productions Plus, Hedy Popson, tells us how the role of the brand ambassador has changed and what brands need to do to stay on trend.... Read full article

Founder of Promotional Modeling Agency Shares Tips for Being Authentic in Today's Economy

by PRNEWSWIRE

In looking at the businesses that are well-known for their authenticity, Runway Waiters found three key behaviors they all had in common. In order to build an authentic brand that people can trust, these three behaviors will be vital.... Read full article

Top 5 Training Tips for a Successful Demonstration Program

Productions Plus takes training seriously. Here are Productions Plus’s top 5 training tips for a successful demonstration program.... Read full article

What Makes a Great Brand Ambassador?

National event staffing agency Productions Plus shares three qualities they look for in a great brand ambassador, and why this should be important to you.... Read full article

5 Ways P+ Finds The Perfect Talent for Your Brand

A National Talent Recruiter for Productions Plus, to tell us her secrets on how she finds the perfect talent for your brand.... Read full article

8 Reasons Why Our Demonstrators Sell more

Companies like Coravin, Philips, Nespresso, De’Longhi, illy, The Cookware Company and more have been putting their trust in Productions Plus demonstrators nationwide for years. Here are 8 reasons why.... Read full article

5 Reasons Why You Need to Demo

Brand Marketing is about lasting impressions. If you want to increase brand awareness and sales, you need to be doing in-store product demonstrations. Here is why.... Read full article