Articles in Entertainment Marketing and Interactive Technologies

Introducing Impact – the industry’s first data-driven reporting tool

by Elevate Staffing

– Live data insights can help brands to improve ROI from event activations by 35%* ... Read full article

How Porsche Canada Used Limelight’s Software to Create Safe and Contactless Consumer Experiences

by Limelight

Due to COVID restrictions, Porsche Canada implemented strict safety protocols in accordance with local and provincial guidelines, without compromising on customer experience.... Read full article

The Climate Reality Project Goes Big and Goes Virtual

Following the impact of the coronavirus pandemic The Climate Reality Project quickly realized that their in-person training forums would have to be completely reimagined. Our team at Hartmann Studios was proud to step up and take on the challenge. ... Read full article

Here For You: Virtual Team Building

The COVID-19 pandemic has revolutionized the way teams connect and work. With modern technology, it is easier than ever to stay engaged and connected with your employees remotely.... Read full article

Build vs. Buy: How to Know When You Should Buy Software Over Building In-House Solutions

by ADAM SAUNDERS

How do you tap into modern software technology to grow its revenue? You’ve got two choices: build your own solution in-house, with all the management & upkeep required, or buy a solution from a vendor.... Read full article

VideoBooth @ City of Brampton Entrepreneur Centre

VideoBooth is enabling people to connect with their local governements through our technology! ... Read full article

New Realities: VR, AR, and More

What’s ahead for event technology in the next year? ... Read full article

OA EXPERIENTIAL LAUNCHES “IMMERSIVE CORE” PROGRAM

IMMERSIVE CORE GIVES BRANDS ACCESS TO SOME OF THE BEST IMMERSIVE CREATORS IN THE US.... Read full article

How to Incorporate the Five Senses into your Booth Experience

Leaving a lasting impression at your trade show booth is important. Here is how our clients appealed to the five senses and increased engagement.... Read full article

Engagement First: Why Experiential is the Key to TV & Film Marketing

by MC² Knowledge

We describe the history of how film marketing is linked with experiential since the very beginning. ... Read full article