Articles in Interactive Technologies and Event Execution & Operations

Introducing Impact – the industry’s first data-driven reporting tool

by Elevate Staffing

– Live data insights can help brands to improve ROI from event activations by 35%* ... Read full article

Elevate have expanded in-market presence across Europe

by Elevate Staffing

Elevate announces accelerated growth in EMEA with three new offices and key senior hires to lead European delivery ... Read full article

Connections Happen: Here. There. Anywhere. Virtual Series

by Exhibit Concepts, Inc.

Creative and resilient marketers are thinking beyond the booth to other ways to foster connections.  Here. There. Anywhere...... Read full article

How Porsche Canada Used Limelight’s Software to Create Safe and Contactless Consumer Experiences

by Limelight

Due to COVID restrictions, Porsche Canada implemented strict safety protocols in accordance with local and provincial guidelines, without compromising on customer experience.... Read full article

How to Be a Model Brand in Times of Crisis

by Steve Randazzo

In a recent blog, we wrote about what the world of experiential marketing might look like in a post-Covid-19 world. In some parts of the world, including parts of the U.S., restrictions are lifting and people are able to gather in person again...... Read full article

Mitigate the Health Risks of Your Meetings and Events: Prevent, Detect, and Respond

For events to resume in a safe way, planners will be required to have rigorous plans to prevent, detect and respond. ITA Group formed a special task force - read our best practices for assessing risk and other operational considerations.... Read full article

The Climate Reality Project Goes Big and Goes Virtual

Following the impact of the coronavirus pandemic The Climate Reality Project quickly realized that their in-person training forums would have to be completely reimagined. Our team at Hartmann Studios was proud to step up and take on the challenge. ... Read full article

Your Virtual Events May Engage - But Are They Profitable?

How much is your event worth? Will your audience pay to attend a virtual or hybrid version? Can you predict breakeven and positive ROI numbers? Read how we developed a virtual event ROI calculator to help one client and download a sample tool.... Read full article

Virtual Event Sponsorship Ideas

While events are being pivoted to virtual so are the sponsorship engagements. Here are some tips to keep your sponsors engaged.... Read full article

Here For You: Zoom Tips

During these unprecedented times, technology has been a vital tool. We have put together a list of safety tips to keep unwanted guests away. ... Read full article